RealEye: Conduct Eye-Tracking Studies OnlineRealEye is a versatile research platform that enables users to conduct webcam-based eye-tracking studies directly from their web browser. The platform supports various stimuli like images, videos, and websites, and allows detailed customization of study parameters like clickable areas and keystroke triggers.RealEye simplifies the data collection process by seamlessly capturing various user data points like attention, emotions, mouse movements, clicks, and keystrokes. It offers a user-friendly system that eliminates the need for software installation and allows for quick study generation.The platform’s online dashboard provides individual and aggregated heatmaps, gaze fixation plots, fixation-based statistics, and raw data exports. RealEye’s simplified data analysis system makes it easy for researchers to derive insights from their study results.RealEye is an excellent tool for researchers, UX designers, and marketers looking to gain insights into their users’ behavior and preferences. Its user-friendly system and simplified data analysis make it an ideal solution for anyone looking to conduct eye-tracking studies online.